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Vibrant Ho Chi Minh City

Vibrant Ho Chi Minh City

The Vibrant Ho Chi Minh City campain was the first ever destination branding strategy for the city. It was built by team of local and foreign professionals.

HCM City impresses guests with first boat parade of lights

The first ever lighting show of boat parade, themed “Vibrant Ho Chi Minh City” held at Saigon Harbour on September 9 night, greatly impressed tourist officials and travel agents from regional countries who are in the city for the 10th International Travel Expo (ITE).