Vietnam’s tea exports as of mid-July drop 11 percent year on year. (Photo: VNA)
Pakistan was the largest consumption market of Vietnamese tea as it bought 13,400 tonnes worth US$29.94 million, up 10.8% in quantity and 22.3% in value compared to the same time last year.
Exports to the US, Saudi Arabia, Malaysia, Germany and the Philippines also rose.
Notably, Vietnamese tea export growth in the US was higher than that of other exporters like China, Argentina, Japan, India and Canada.
Vietnamese tea only occupied 2% in the US’s total tea imports, up from the market share of 1.6% recorded last year.
A fall in tea exports in recent times has put pressure on the tea industry to enhance product quality amid rapid international integration and fierce competition.
To increase Vietnamese tea value, producers and exporters must work to develop a value chain and pay attention to food hygiene and safety, said a representative from the Ministry of Agriculture and Rural Development’s Processing and Market Development Authority.