Led by the Ranger, Transit, and EcoSport, the company’s year-to-date sales have risen slightly versus last year to more than 23,600 vehicles, representing a market share of 10.4%.
“Our sales remained steady in October as the overall demand continued to slow ahead of the new tax policy’s implementation,” said Pham Van Dung, managing director for Ford Vietnam.
The Ranger model delivered an exceptional month with retail sales rising 13% from the previous month to 1,425 vehicles. It continues to lead Vietnam’s pickup segment with year-to-date sales that have increased 7% to 12,159 vehicles.
The popular Transit reached October sales of 360 vehicles and year-to-date sales of 4,929 vehicles.
Both the EcoSport compact SUV and Explorer premium SUV continued to lead their respective segments.
The EcoSport delivered October sales that rose 5% from the previous month to 280 vehicles, driving its year-to-date sales up to 3,205 vehicles. The Explorer recorded sales of 75 vehicles in October with year-to-date sales reaching 981 vehicles.
Year-to-date sales of the sporty Focus increased 21% to 874 vehicles, including October sales of 74 vehicles.