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Home disadvantage in franchising

Home disadvantage in franchising

The inherent incompatibility of uniform taste offered by franchise restaurants and regional differences in taste have contributed to the downfall of Pho 24 and the poor sales of Pho Ong Hung, which offer many lessons to learn from.

Vietnam looks to promote franchise market

Vietnam looks to promote franchise market

The Ministry of Industry and Trade (MoIT) has licensed 17 foreign enterprises specialising in franchises to operate in Vietnam so far this year, according to statistics from the ministry.

Locals ignore fast food losses

Locals ignore fast food losses

As fast food giants Lotteria and KFC report losses despite dominating the domestic market, their attractiveness to customers shows no signs of abating.

Locals ignore fast food losses

Locals ignore fast food losses

As fast food giants Lotteria and KFC report losses despite dominating the domestic market, their attractiveness to customers shows no signs of abating.

206 foreign brands franchised in Vietnam

206 foreign brands franchised in Vietnam

The Ministry of Industry and Trade has granted 206 franchise licences for foreign brands in Vietnam since 2007, reports from the ministry showed.

How best to maintain brand value?

How best to maintain brand value?

Companies in Vietnam have experienced fierce competition over the last few years, both qualitative and quantitative.

Burger behemoths in a street fight

Burger behemoths in a street fight

In the fast food market, global giants McDonald’s and Burger King are leading the game. The Vietnamese market is no exception. But in the local market, these two players are encountering a tough rival: street food.

JC&C reinforces presence in Vietnam

JC&C reinforces presence in Vietnam

After spending over US$1 billion on acquiring a large stake in Vinamilk, the largest automotive group from Singapore, Jardine Cycle & Carriage Limited Company (JC&C), has poured VND45 billion into acquiring an additional 1.1 million shares in Refrigeration Electrical Engineering Corporation (REE).

McDonad's Vietnam to open first restaurant in Hanoi

McDonad's Vietnam to open first restaurant in Hanoi

After securing a strong footprint in Vietnam’s southern metropolis of Ho Chi Minh City, fast-food giant McDonald’s is looking to consolidate its presence by moving its business to Hanoi. The long-awaited move will take place amidst the on-going expansion of international fast-food brands.

Vietnam has huge potential in franchising

Vietnam has huge potential in franchising

Dozens of franchises are being established in Vietnam and more new brands are expected to enter the market in the near future, according to experts.

Fast food market sees slower growth

Fast food market sees slower growth

The fast food chains that arrived early in Vietnam have seen growth slow, while the chains which came later seem to have fewer opportunities. The heyday of the fast food sector is over.

The Amazing Race Canada heads to Vietnam

The Amazing Race Canada heads to Vietnam

VOV.VN -Thestar.com- a largest online news site of Canada on July 11 run a story about how executive producer John Brunton to bring The Amazing Race Canada to Vietnam.

Investors in a race for the food market

Investors in a race for the food market

Vietnam’s food market is at its busiest ever, as investors are pouring into the industry on the back of local people’s increasing demands for food and beverages.

ASEAN consumers’ love for fast food wanes

ASEAN consumers’ love for fast food wanes

Consumers in the Association of Southeast Asian Nations (ASEAN) are tightening their belts during a sluggish economic time by cutting their spending on fast food.