Tags: fmcg

Local FMCG draws Malaysian interest

Local FMCG draws Malaysian interest

Malaysian investors are keen on Vietnam’s fast-moving consumer goods segment, which enjoys significant growth in both online and offline retail.

Rural areas emerge as lucrative new market: Nielsen study

Rural areas emerge as lucrative new market: Nielsen study

Urbanisation brings rural consumers, accounting for 68% of the country’s 90 million people, closer to their counterparts living in towns and big cities and to a diversified media world, according to Nielsen’s recent Rural Mythbuster study.

Beverages greatest contributor to FMCG growth

Beverages greatest contributor to FMCG growth

Beverages accounted for the largest proportion of all fast-moving consumer goods (FMCG) sales in the first quarter of this year, at roughly 45%, according to the Quarterly Market Pulse report released by Nielsen Vietnam.

Worthy pursuit

Worthy pursuit

To a certain extent the advantages held by Vietnam vary according to sector, but some of the main advantages perceived by foreign investors include the fact that the country is considered to have a stable political system while there are uncertainties in neighbors such as Thailand and Malaysia.

Foreign sector scooping up Vietnam FMCG market

Foreign sector scooping up Vietnam FMCG market

VOV.VN - The foreign sector continues to scoop up more of the market for consumer goods like ice cream, food, drinks, clothing, footwear, toiletries and household supplies, according to the Ministry of Industry and Trade (MOIT).

Vietnam firms must meet rural demand

Vietnam firms must meet rural demand

According to the Ministry of Industry and Trade, Vietnamese firms would benefit greatly from expanding distribution systems for fast-moving consumer goods (FMCG) in rural markets.

HCM City workshop seeks to promote sales

HCM City workshop seeks to promote sales

Measures and strategies to increase the sales abroad and in the domestic market were the focus of a seminar held by the Business Studies and Assistance (BSA) centre and the Business Association of High Quality Vietnamese Products in Ho Chi Minh City on July 29.

Where a slight advertising programmes costs millions

Where a slight advertising programmes costs millions

Vinamilk, Sabeco, and Masan Consumer, all operating in the Fast Moving Consumer Goods (FMCG) sector, have spent thousands of billions of dong each year on advertising programmes to increase their market shares in stiff competition, according to newswire Cafef.vn.

Bankers enjoy highest salaries

Bankers enjoy highest salaries

The highest monthly salary for mid-level and senior managers in Vietnam was VND225 million (US$10,000), up by 11% in 2015 in comparison with the previous year, according to a report by Navigos Search, a Vietnamese recruitment agency.