Vietnam becomes Ford’s No. 3 market in Southeast Asia
Vietnam was Ford’s third biggest market in Southeast Asia in 2015, after Thailand and the Philippines, said Mark Kaufman, director of the US car marker in the region.
The three markets contributed significantly to Ford’s record 103,975 cars sold across the region, an annual increase of 3.3%.
Thailand surpassed all other ASEAN countries with overall sales of 36,463 units. Philippines came second with 25,372 cars sold, up 25% year on year.
Vietnam came third, selling a total of 20,740 units, an annual increase of 48%.
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Last year, the Thai-made Ford Ranger led the company’s sales within the bloc and became the best-selling pickup truck in Vietnam, Cambodia and Myanmar in 2014 and 2015. It was the second-best seller in the Philippines and Malaysia.
The model’s sales across the region rose almost 8% from 2014 to reach 54,114 units, followed by the figure for Ford’s SUV EcoSport with a 13% increase in sales to 20,518 units.
