New e-brochure promotes Vietnam’s rural tourism experiences

VOV.VN - The Vietnam National Authority of Tourism’s Tourism Information Centre has recently launched a multimedia e-brochure on Vietnam’s rural tourism, offering readers an immersive way to explore the country’s countryside through interactive digital content.

According to the Vietnam National Authority of Tourism (VNAT), the “Rural Tourism” e-brochure aims to introduce outstanding rural tourism destinations in Vietnam, helping both domestic and international travelers discover the cultural and natural richness of the country’s countryside.

Moving beyond traditional printed publications, the digital brochure provides a more interactive experience. Through vivid storytelling and visual content, readers can learn about rural life, traditional craft villages, and locally distinctive products developed under Vietnam’s One Commune One Product (OCOP) programme.

The e-brochure currently consists of four publications presented in Vietnamese and English. They highlight diverse themes such as community-based and eco-tourism, craft-village tourism, OCOP products and organic agricultural cooperatives across Vietnam’s northern, central and southern regions.

One of the most notable features of the rural tourism e-brochure is its integration of multimedia technology, creating a more engaging digital travel experience.

High-resolution images capture everyday life in Vietnam’s countryside, from farming activities to traditional cultural practices.

In addition, embedded videos and aerial footage provide sweeping views of Vietnam’s landscapes, from coconut-lined waterways in the Mekong Delta to the dramatic mountain scenery of the northern highlands.

The e-brochure also includes voice narration, allowing users to listen to guided introductions while exploring each destination.

Natural sounds such as birdsong, flowing water, and traditional music, including the distinctive melodies of southern Vietnamese đờn ca tài tử, help recreate the atmosphere of rural Vietnam and make the digital experience more immersive.

According to the VNAT, with its intuitive interface and optimisation across devices from mobile to desktop, the “Rural Tourism” e-brochure represents not only a technological advancement but also a proud invitation, bringing the charm of Vietnam’s countryside closer to travellers around the world.