Virtual exhibitions promote Vietnamese products in Australia

VOV.VN - The Vietnamese Trade Office in Australia is in the process of launching a broad range of exhibitions between December 10 and December 31 to showcase several key Vietnamese products in an effort to bolster exports next year.

The event features a total of 350 stalls displaying a range of goods classified into different sectors, including garments and textiles, footwear, farm produce, seafood, and woodwork products, with this set to continue into January of next year on the website www.vietnamsourcingexpo.com.

A representative of the trade office noted that as the pandemic impacts supply activities, the use of IT serving trade promotion will help to ease travel barriers and support both Vietnamese and Australian firms in expanding their partnership and networking.

According to figures released by the General Department of Vietnam Customs, the past 11 months of the year has seen trade between the two countries reach close to US$11.18 billion, an annual increase of 50.23%. Of the total, the value of Vietnamese shipments to the Australian market surpassed US$3.97 billion, with growth recorded for many key export earners such as apparel, footwear, aquatic products, farm produce, and rice.

The trade office has therefore continued to promote many local frozen agricultural products, like durian, coconuts, dracontomelon, and ginger, with positive feedback from Australian consumers.