Hanoi Agriculture Fair 2023 features special OCOP goods

VOV.VN - The Hanoi Agriculture Fair 2023 kicked off at AEON MALL Ha Dong on June 8, featuring 1,000 agricultural products, regional specialties, processed food, high quality products under the local One Commune-One Product (OCOP) programme.

Addressing the opening ceremony, Nguyen Anh Duong, director of the Hanoi Center for Investment, Trade and Tourism Promotion highlighted the event as an important trade promotion programme aimed at promoting the national brand and  trade exchange among local businesses.

In addition, it has also served as a bridge for domestic enterprises to strengthen trade exchange and connect with AEON's distribution system domestically and globally, thus helping accelerate the economic recovery and improve export and business activities, Duong added.

At the event, Nakagawa Tetsuyuki, general director of AEON MALL Vietnam revealed that the group has always step up great efforts to boost the consumption of Vietnamese products and exports to the Japanese market as well as support businesses in introducing their products into the AEON supermarket system

During the 4-day fair, the Hanoi Center for Investment, Trade and Tourism Promotion has coordinated with the purchasing department of AEON Vietnam to survey and select potential firms for trade exchange activities.

Furthermore, local firms will be provided with regulations on product quality standards for suppliers, enabling them to  actively improve their production capacity towards becoming suppliers for the AEON system.

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