According to the International Trade Centre (ITC), Vietnam’s share in Russia’s coffee market rose from 32.8% in the first half of last year to 49.9% in the first half of this year.
However, Vietnam’s average coffee price was lower than that in other markets. To secure the leading coffee supplier to Russia, Vietnam is advised to focus on the export of processed coffee rather than Robusta coffee beans.
Meanwhile in the last eight months of this year, Germany and the US remained the largest consumers of Vietnamese coffee with market shares making up 12.6% and 9.8% respectively.
Strong growth was reported in exports to Indonesia (an eight-fold increase), Russia (over 66.6%) and the Philippines (over 46.6%).