Re-engineering Advertisement

“Re-engineering Advertisement” has been selected as the main theme of the 28th Asian Advertising Congress (AdAsia 2013), which will take place in Hanoi from November 5-8, 2013.

Vietnam is expected to convey the message of “Peace, Friendliness, and Cooperation for Mutual Development” to international friends from the region and beyond, said Tran Hung, General Secretary of the Vietnam Advertising Association (VAA).

During AdAsia 2013, some main activities will include a congress of the Asian Federation of Advertising Associations (AFAA), a series of seminars and conferences on communications and advertisement, a fair on achievements within the sector and art performances by Asian artists.

The event is expected to receive 1,500 delegates from 16 countries and territories in the world, advertising and communications companies, as well as foreign businesses which are keen on investing in Vietnam.

In preparation for AdAsia 2013, the organizing board will co-ordinate with the website www.designs.vn to launch a competition on designing an official logo for the event.

The selected logo will be widely used at ceremonies and meetings, as well as in publications about AdAsia 2013. 

Both amateur and professional Vietnamese and foreign designers are encouraged to send entries within two months from June 15 to August 15 to www.designs.vn/logoadasia2013. Final results will be announced on August 25, 2012.