The 10th edition of the World Rice Conference of The Rice Trader magazine (TRT), hosted by Vietnam for the first time, is currently taking place in Hanoi until October 12.
Hapro General Director Vu Thanh Son said the event offers a chance for Vietnam to promote its rice exports as the country has strived to build its brands of the grain and improve quality of the product.
The event has helped Hapro collect market information and development trends of the global rice sector, he noted, adding that the company’s delegation has met with partners to bolster trade cooperation and opportunities at the event.
After equitisation, Hapro has launched trade promotion activities, sought new markets, and strengthened exports. Rice is among the five key exports of the company, Son said.
In May, Hapro shipped 53 containers of 5kg and 10kg rice sacks to the United Arab Emirates (UAE).
The company exported its first 750 tonnes of rice to the US this June following the approval of the US Food and Drug Administration.