Anphabe Company and Nielsen Vietnam announced a list of Vietnam’s 100 best employers at a ceremony in HCM City on February 14.
The top of the list was dominated by companies including Unilever, P& G, Vinamilk, Nestle, IBM, Abbott, HSBC, Vietcombank, Microsoft, and Coca Cola.
Rankings were decided according to criteria weighing salary, bonuses, welfare, professional development, culture and values, leadership, work-life balance, and company reputation.
Unilever was recognised as the workplace with the most opportunities for professional development, while Vinamilk ranks first in terms of salary, bonuses, welfare, and leadership.
Nestle led the field in culture and values. Microsoft was judged as having the best work-life balance.
HSBC tops the employer list in banking and financial services, Microsoft in software, Unilever in consumer goods, Samsung in electronics and electric equipment, and Prudential in insurance.
The Anphabe and Nielsen survey revealed employers are increasingly aware hiring the best staff now requires attractive compensation packages incorporating salary, bonuses, welfare, professional development opportunities, international work experience, leadership training, work-life balance, and workplace cultures that value equality and respect.
Anphabe CEO Thanh Nguyen said the survey provides a comprehensive overview of contemporary employee expectations. It will help businesses refine the incentives offered to attract staff and proves the importance of healthy working environments.
Nielsen Vietnam Research Department Director Mai Tuyet Hoa said Vietnamese businesses have focused on product branding instead of investing in a reputation as a generous and rewarding recruiter. The survey can be used to correct this imbalance.