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Not lovin’ it: the fast food failure

Not lovin’ it: the fast food failure

Fast food giants such as McDonald’s and Burger King have dominated the sector globally for decades, but unique cuisine culture and uncommon spending behaviours means Vietnam is one of the few countries they are struggling to crack.

Locals ignore fast food losses

Locals ignore fast food losses

As fast food giants Lotteria and KFC report losses despite dominating the domestic market, their attractiveness to customers shows no signs of abating.

Burger behemoths in a street fight

Burger behemoths in a street fight

In the fast food market, global giants McDonald’s and Burger King are leading the game. The Vietnamese market is no exception. But in the local market, these two players are encountering a tough rival: street food.

Foreign fast food chains show underwhelming performance

Foreign fast food chains show underwhelming performance

Most foreign fast food chains in Vietnam have failed to realise their initial expansion plans made upon entering the market. Recently, some have suggested that international brands have failed to defeat local Vietnamese food stalls.

NYDC closes its last restaurant in Vietnam

NYDC closes its last restaurant in Vietnam

According to Insider Retail, New York Dessert Coffee (NYDC) has closed all of its restaurants in Vietnam after many months of trying to continue to operate.

Burger King comes to Vietnam

Burger King comes to Vietnam

(VOV) - Burger King, one of the US fast food brands, officially inaugurated its first restaurant in the centre of HCM City on October 21.