The new outlet follows the success of their flagship store which opened in HCM City two months ago.
Located at the centre of Vincom Mega Mall Royal City, the new store will introduce H&M’s latest designs for women, men, and kids, with shoes and accessories at reasonable prices, including a range of Basics products, which are favoured by customers.
Fredrik Famm, country manager of H&M Southeast Asia said the company is constantly looking for new locations to open additional stores and bring the best quality fashion products to Vietnamese consumers at affordable prices.
The new store will raise the curtain for shoppers from 10:30am to 10:00pm with live performances from DJs, and gifts for the first visitors. After the opening day, customers can enjoy shopping from 9:30am to 10:00pm every day.
Meanwhile, Zara is also stepping up preparations to open its second store in Hanoi on November 9 at Vincom Ba Trieu. Zara launched its first store in HCM City in September 2016.